Design Process
DISCOVER
Understand the goals and objectives of the business
DEFINE
Analyze the problem and set a focused direction for the design
DEVELOP
Brainstorm ideas, design prototypes and refine the approach
DELIVER
A finished product or solution that meets the defined objectives and user needs
DISCOVERY
Problem Space
Most locksmith services are required during emergencies, such as lockouts, broken keys, or security issues.
Users often feel stressed and rushed when searching for solutions, making ease of use and quick access critical.
Users reported frustration with websites that don’t clearly explain the types of services provided (e.g., automotive, residential, or commercial).
Many users look for locksmith services using their smartphones, especially when they’re locked out or away from home.
DISCOVERY
User Interview
Most locksmith services are required during emergencies, such as lockouts, broken keys, or security issues.
Users often feel stressed and rushed when searching for solutions, making ease of use and quick access critical.
Users reported frustration with websites that don’t clearly explain the types of services provided (e.g., automotive, residential, or commercial).
Many users look for locksmith services using their smartphones, especially when they’re locked out or away from home.
DISCOVERY
Key insights from potential users through survey & interviews
DISCOVERY
Problem Statement
Users seeking locksmith services often face challenges in accessing reliable, clear, and easily navigable online platforms, particularly during emergencies. These challenges include difficulty finding critical information like contact details and service offerings, poor mobile usability, and a lack of trust-building elements such as reviews and certifications.
As a result, users experience frustration, delays, and reduced confidence in the service provider, especially in high-stress situations where quick and dependable assistance is crucial.
DEFINE
Analyze the problem and set a focused direction for the design
DEFINE
User Persona
DEFINE
User Journey map
A User Journey Map is a visual representation of a user’s interactions with a product or service across different touchpoints. It outlines the user’s experience, emotions, and pain points from initial awareness to goal completion, helping designers identify areas for improvement and create a more seamless, user-friendly experience.
DESIGN
Here some wire frame
Service Page Screen
The Service Page highlights the three major locksmith services—Residential, Automotive, and Commercial—with detailed descriptions and icons for clarity. A prominent call-to-action banner is strategically placed to encourage immediate contact, ensuring users can quickly reach out for assistance. This page is designed to inform users and guide them toward taking action effortlessly.
About Us Page Screen
The About Us Page provides an insight into the company’s story, values, and mission. It showcases the team’s expertise and commitment to delivering reliable locksmith services. With a blend of engaging text and visuals, this page builds trust and credibility, helping users connect with the company on a personal level.
Contact Us Page Screen
The Contact Us Page offers users an easy and straightforward way to get in touch. It includes a contact form for inquiries or appointment bookings, clearly displayed phone numbers for direct calls, and integrated location details via Google Maps. Designed for accessibility and convenience, this page ensures users can connect with the locksmith team quickly and effortlessly.
DESIGN
STYLE GUIDE
Project Overview
The Borough Locksmith Website is a user-centered platform designed to provide quick and reliable access to professional locksmith services. The project includes four key pages: Home, Services, About Us, and Contact Us, each tailored to address user needs and deliver a seamless experience. The design focuses on clarity, ease of navigation, and trust-building through features like service cards, process explanations, customer reviews, and prominent call-to-action banners. The goal is to ensure users can find the right information and assistance effortlessly, whether they need residential, automotive, or commercial locksmith services.
Solution
The solution focuses on creating a seamless, user-centered design that addresses user needs, resolves pain points, and enhances the overall user experience for both Emma Johnson (homeowner) and James Carter (delivery driver).